Latest News

G6 Hospitality to Convene Its Largest Franchise Conference in Cancún

Dallas, Texas; G6 Hospitality, the parent company of Motel 6 and Studio 6, today announced that it will host its largest-ever annual franchise conference in Cancún, Mexico, bringing together over 1200 franchise owners and partners from across North America for a multi-day gathering focused on growth, collaboration and the future of the brand. The flagship […]

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G6 Hospitality Launches Procurement Platform to Improve Cost and Efficiency for Owners

Dallas, Texas; G6 Hospitality, the parent company of Motel 6 and Studio 6, today announced the launch of the G6 Marketplace, an enterprise-grade procurement platform designed to simplify supply chain operations across its franchise network. The G6 Marketplace enables franchisees to easily source supplies, access consistent pricing, and place orders through a single platform—reducing the

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Belvilla Expands in Germany with Hambachtal Holiday Park in Oberhambach

Oberhambach, Germany Belvilla, the European short-term rental and apart-hotel brand owned by PRISM is expanding its footprint in Germany with the addition of Hambachtal Holiday Park in Oberhambach, strengthening its presence in one of the country’s most attractive nature-led leisure regions. The property brings 254 apartments and holiday homes into Belvilla’s growing Germany portfolio, further

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G6 Hospitality and Fort Worth Police Department Organise “Safe Hospitality” Seminar for Franchisees

Dallas, Texas; G6 Hospitality, the parent company of Motel 6 and Studio 6 in partnership with the Fort Worth Police Department hosted an exclusive seminar on safe hospitality practices aimed at supporting franchisee hotel partners in strengthening safety and security in their hotels. Subject-matter experts from the Fort Worth Police Department led various sessions on

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Belvilla Enters the U.S. After Securing 10 Properties Through Sonder Bankruptcy Process

New York City, New York; Belvilla, the European short-term rental and apart-hotel brand owned by PRISM, has officially entered the United States market after securing 10 properties through the Sonder bankruptcy court process. The launch marks Belvilla’s first operational presence outside Europe and introduces its lifestyle-led, technology-driven hospitality model to the U.S. market. The U.S.

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G6 Hospitality Partners with Protect24.ai to Advance Safety Intelligence Across Motel 6 and Studio 6 Properties

Dallas, Texas; G6 Hospitality LLC, the leading economy lodging franchisor and parent company of Motel 6 and Studio 6, today announced a strategic partnership with Protect24.ai, an advanced security intelligence platform built for the hospitality industry. The collaboration marks an important step in G6 Hospitality’s ongoing commitment to duty of care and guest safety across

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Belvilla Enters the Hotel Business in Europe, Launches Three Hotels in Germany

Germany; Belvilla has expanded its growing European hospitality portfolio with the launch of three hotels in Germany, marking a significant milestone in its entry into the European hotel segment. The newly launched properties include Sunday Hotel Schwarzbachtal Hideaway in Saxony, Bernsteinsee Hotel and Ferien by Palette Resorts in Sassenburg, and Belvilla Kaiserhof Feldberg in Baden-Württemberg.

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WPP Launches WPP Production, Empowering Clients to Reimagine Growth with World-class Content

WPP today announces the launch of WPP Production, a move that unites Hogarth, WPP’s leading global production company, with WPP’s extensive production capabilities and teams across the network. This strategic decision brings together all creative producers into a single global platform – bringing unprecedented innovation, scale, creativity and world-class production excellence to WPP’s client roster, helping them reimagine growth in the

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HCLTech and Carahsoft Partner to Accelerate Digital Transformation for the U.S. Public Sector

New York and Reston, Virginia; HCLTech, a leading global technology company, and Carahsoft Technology Corp., The Trusted Government IT Solutions Provider®, today announced a partnership to accelerate digital transformation in the Public Sector. Under the agreement, Carahsoft will serve as HCLTech’s Public Sector distributor, providing the Federal, State, Local and Education agencies in the U.S. with advanced mission-driven

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